Veturi in a nutshell

This text will tell you the basics of VR's Veturi customer loyalty programme in a nutshell. Read more on Veturi and the benefits it offers to make sure you get the best benefits from being a member.

Veturi our customer loyalty programme

Veturi is VR's free of charge customer loyalty programme giving you advance information on services, benefits and what's new. We will provide you with information on when the sale of the most popular high-season tickets starts and send you great benefits.

You will get great travel tips for small getaways. You will also get valuable benefits onboard trains and from our partners around Finland.

We will send you information via e-mail and mobile phone a few times a month if you have given your permission for receiving marketing messages. The Veturi newsletters will be sent in Finnish only. It's easy to give or cancel the marketing permission on the My information page by logging into the online service.

It's always worth signing in

It's always a good idea to log in as Veturi member to the VR Online Shop, VR Mobile, at ticket machines, by phone, at R-kioski or at the station. When you purchase your train tickets while logged in with your Veturi username:

  • your valid tickets are safe in My information and you can forward them if you want or print them just before the trip
  • purchasing through VR Mobile is easier and faster as you can save favourite routes and your contact information for ticket delivery and payment
  • it's easier to purchase the next CarTrain ticket if you have saved your car's information in My information
  • your Veturi account remains active and you will ensure that you continue to take advantage of the benefits.
  • Veturi may reward you with surprise benefits.

Tell us what you think

Please send us feedback and respond to our customer surveys to help us develop our current and future services.

Our members have helped us test our new restaurant cars, tasted the products sold in Allegro's restaurant carriage and tested several electronic services.

The monthly bonus and other Veturi draws

Veturi members participate regularly in draws to win great prizes including tickets to events, trips or gigs.

Bonus of the month

The bonus of the month draw may be e.g. a trip, tickets to a fair or to a range of events offered by VR and its partners. Every now and then we also offer you the chance to visit VR's more exotic locations such as the Helsinki railway station bell tower or locomotives. The bonus of the month changes every month and the winner is drawn from all the participants in the competition.

Veturi newsletter draws

You can participate in draws advertized in the Veturi newsletter if you give us the permission for direct marketing. It's easy to give or cancel the marketing permission on the My information page by logging into the online service. Winning the prize requires participation in the draw.

Rules for prize draws and competitions

Get onboard Veturi!

check you'll be the first to get information on new VR services and Veturi's benefits
check you can participate in the development of our services
check it's easier to purchase tickets
check you get great travel tips